Currently, when a user selects a , they get a list of suggested options in the :

* Categorize list of items

* Categorize unstructured text

* Extract entities

* Sentiment

I submit that this list is seldom what the user wants to do. And the primary suggested TEXT ANALYSIS tool(s) should be either (or both) of: or .

Of course, the interface would need to allow for the user to select if they want Mutually exclusive or overlapping categories and if they want to re-use an existing codeframe. But I believe nudging users to Semi-Automatic or Manual Categorization would be useful (and avoid support tickets where users have inappropriately applied one of the other tools).